Not finding waste in the water or on the sand is the most important factor for Spaniards when it comes to choosing a beach, since 90% of them take it into account over other aspects such as safety and rescue equipment (68%) or how crowded the beach is, which is important for 66.8% of the tourists.

This data comes from a comprehensive report performed by Ecovidrio on the habits of Spaniards on the beach and sustainability during the summer season before launching the fourth edition of the campaign “Toma nota, recicla vidrio”.

When the survey respondents were asked about beach bars, also known as “chiringuitos” in Spain, one of the three most valued features by citizens is respect for the environment, which comes right after cleanliness and good prices.

These results give us an idea of the importance of recycling the glass bottles and jars disposed of by the establishments, since correct waste recycling, using resources in a responsible way and trying to integrate with the environment are highly valued aspects among the customers when it comes to choosing a restaurant, bar, hotel, etc.

Spanish people’s habits are changing towards a greater environmental awareness, since 6 out of 10 survey respondents state that they pick up the waste that they find on the beach and place it in its corresponding container. Therefore, by extension, they greatly value the correct recycling of glass bottles and jars by the entire hospitality industry.

Campaign

In this fourth edition of the “Take note, recycle glass” plan promoted by Ecovidrio, we are going to reach more than 10.000 coastal establishments, informing them about the environmental benefits of recycling and providing them with all the necessary means to do so.

Spanish people associate the beach with a place to spend time with their partner, family or friends, so, when it comes to choosing a beach to go to, a clean and waste-free beach is a priority for them.

A greater collaboration and awareness by the hospitality industry is what helps make the recycling figures in Spain rise continuously, since, currently, 50% of disposable glass bottles and jars are being recycled by this industry and 30% are disposed of during the summer.